I’ve always wanted to ride in a yellow New York cab. I love scrambled eggs. Mellow yellow reminds me of the 80s. Sunflowers and honey make nice gifts. One of my most treasured possessions is my Pantone Process Yellow C mug all the way from Paris. Sun. We all need a little yellow in our lives.

“Yellow is my favourite colour. That’s what I’d like you to believe. Other things you should believe if we are to remain friends: That my gender is female. That my birthday is 19 August 1988 with its pleasing arrangement of numbers. That I am interested in women and men but am currently single, although you may find that hard to believe.” Read our new contributing fiction editor Lauren Beukes’ first short story in Chew. The piece, Confirm/Ignore, is inspired by photographer Renata Paskal’s submission, particularly an image with the Tee slogan: ‘Be Yourself, Everybody Else Is Taken’. We know you will love this story, which is why each issue of Chew will feature a fictional short story by one of South Africa’s most talented wordsmiths and inspired by a creative submission.

WIN! Feiyue has always been on the fun edge of innovation, and has now evolved its Lo sneakers into the fresh new PLAIN series. Fancy a pair of these cheeky yellow sneakers? Just follow us on twitter @ChewTheMagazine and tell us why you deserve to win!

Natalie Nicklin was born in the year of The Force and brought up in an age of electronic escapism intent on archiving its every action. Her work attempts to reconcile a forgotten future with its recent past via an imperfect present. Today’s Tomorrow’s World is next week’s kitsch retrospective. She also contributed one of our three stunning covers for this issue.

Multi-disciplinary French artist Xavier Veilhan is the mastermind behind a gigantic yellow sculptural masterpiece called Sophie. Dressed in her yellow trench coat and heels, she proudly spans two levels of the Germain Restaurant.

“In the past five years our inboxes have been inundated with countless invites to the obscure and strangely named social networks (Bibbo didn’t catch on, possibly because it sounds like a foreign sport played in snow, with a hard ball and heavy equipment). Most people ignored this until it became apparent that one would literally become a social hermit stuck in the dark ages and relying on smoke signals aka distant whispers in public places, for news updates. Thus the rise of Facebook and later Twitter and the portal into other people’s thoughts…” Kudakwashe Maradzika chews on whether Facebook or Twitter is the new yellow.

But seriously, yellow is my favourite colour.

Beth

Posted via email from Chew magazine